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co-founder + Chairman
Night Time Economy Adviser
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A defining part of the Manchester music scene

Sacha Lord is Night Time Economy Adviser for Greater Manchester, Chair of the Night Time Industries Association and Chair of Wythenshawe F.C. He also co-founded The Warehouse Project and Parklife - the UK’s largest metropolitan festival.

His events have hosted some of the biggest names in music, including Snoop Dogg, Liam Gallagher and Skepta.

In his role as Greater Manchester’s first-ever Night Time Economy Adviser, Sacha works with Mayor Andy Burnham and the Greater Manchester Combined Authority, consulting on all issues relating to the Night Time Economy and providing a voice for workers, operators and the industry at large.


latest news and press insights

With first-hand experience and a front-row seat to the challenges faced by those working, operating and innovating within the Night Time Economy, Sacha Lord provides a unique and empowering insight into the support needed for both the sector and those working within it to thrive in our ever-changing economy.

Sacha Lord Night time adviser manchester
Festival pic
Sacha Yellow Pub
Sacha PHW

the sacha lord foundation

The Sacha Lord Foundation was formed to support young people from Greater Manchester, who like Sacha, did not or could not go down the conventional education route.

Headed up by Sacha’s wife, Demi Lord, the Foundation will be focused on carving out careers in the Events and Hospitality sector. Charity Number: 1204808. Launches Spring 2024. More information coming soon…

get in touch

want to get in touch?

For any media or event enquiries, please get in touch below
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