United We Stream racked up over 20 million viewers over 10 weeks and in doing so, raised £612,000 for local charities, artists, freelancers and venues.
United We Stream was a fundraising concept first launched in Berlin by their club commissioner Lutz Leichsenring.
Following the news of a nationwide lockdown in March 2020, Sacha worked alongside Andy Burnham to lead a team of people to begin live broadcasting events to those isolating in their homes.
In the nine months that followed, United We Stream produced 48 original live shows, racked up over 20 million views and raised over £612,000 for local charities, artists, freelancers and venues.